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Welcome To The Top-Ranked Franchise Development & Sales Event In The Industry
Let's grow! dallas 2027
Staying current on the latest sales techniques is essential for growth
we all want to sell more franchises
We've put together a comprehensive program to teach everything from the basics of franchise development to the latest sales techniques and trends that even the most seasoned experts want to know!
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Accommodation Details
TOP TIER NETWORKING
We create fun opportunities throughout the event to have great conversations with the leaders and experts in the room. This year we're even heading to AT&T Stadium!
LEARN FROM EXPERTS
Sessions are facilitated by seasoned professionals who understand the intricacies of franchise sales and are on the pulse of the latest tactics that actually work!
SELL MORE FRANCHISES
Implementing the techniques learned will elevate your franchise sales game and attract more qualified candidates to join your franchise network.
NEW TRICKS & TOOLS
ALL dogs can learn new tricks! This event focuses on industry innovation and tactical advice. We have tracks for newbies and seasoned professionals.
'What is everyone else doing to get more leads?' and 'how do we understand the latest tech options?'
we're answering questions like...
We created this event to go beyond the usual panel of experts to create a truly instructional event with multiple session formats.
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What franchise Leaders are saying about Let's grow:
walk away with tools that you can apply In Your Business Tomorrow
agenda
9:00 AM - 4:00 PM: (ADD-ON) Executive Masterclasses & Workshops (Stay Tuned for More Details)
2:00 PM - 4:00 PM: Franchising For Good event to benefit the Ronald McDonald House of Ft Worth at the hotel!
6:15 PM - 9:00 PM: Opening Night Party & Dinner at AT&T Stadium
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wed, january 27, 2027
THUR, january 28, 2027
8:00 AM - 8:45 AM: Breakfast, Champagne Toast & Networking Hall
9:00 AM - 5:00 PM: Keynote, content sessions, roundtables, lunch, and workshops
5:00 PM: Open Evening
8:00 AM - 4:00 PM: Breakfast, fireside chat, content sessions, lunch, roundtables, and workshops
6:00 PM - 8:00 PM: Black & Gold Awards Dinner
FRI, january 29, 2027
Opening night event: The Dallas Cowboys Experience
Join us on January 27th for an unforgettable evening at AT&T Stadium featuring networking, drinks, dinner, and a private behind-the-scenes tour.
6:15 - 7:00 PM - Drinks & Networking
Enjoy drinks and networking in the Stadium Club, an exclusive space used by Cowboys executives on game days. Be sure to grab a drink to take with you before the tour begins!
7:00 - 8:00 PM - VIP Tour of AT&T Stadium
Explore behind-the-scenes locations including: Dallas Cowboys Locker Room, Dallas Cowboys Cheerleaders Locker Room, Press Box, the field and more!
8:00 PM - Dinner & Networking
Return to the Stadium Club for drinks, networking, and a Texas-themed buffet dinner!
let's grow 2027 keynote speakers
The Ultimate Do-Over: What I’m Doing Differently in Franchising the Second Time Around
What would you change if you could rebuild your franchise system from scratch with decades of hindsight? After 30 years in franchising and successfully launching and scaling her own brand, Nancy is taking a clean slate to launch a new concept backed by 100 corporate locations.
Interviewed by Paul Pickett of WildBirds Unlimited, Nancy will dive into the critical traps she is avoiding, the foundational learnings she is still bringing with her, how she is bridging the gap between Dev and Ops from day one, and the modern playbook for building a brand that is truly built to scale.
Keynote by Nancy Bigley, CFE, President of Stores at Madison Reed
INTERVIEWED BY PAUL PICKETT OF WILDBIRDS UNLIMITED
scroll to see MORE TOP NOTCH INDUSTRY SPEAKERS
hyatt regency dallas
accommodation details
300 Reunion Boulevard Dallas, Texas, 75207 United States
We have secured a discounted rate of $239/night.
Book Your Room
Are you interested in sponsoring? We'd love to have you! Limited opportunities available. Please email Michael Hyam at michael@franchiseassembly.com
Big Thank You To Our Sponsors!
Presenting Sponsor:
The Partner Assembly:
Diamond Sponsors:
Sponsorships & Speaking
Interested in sponsoring or speaking at the next Let's Grow! event? Opportunities include hands-on education, roundtable leadership, panel facilitation, and more.
Sponsor Contact
For Franchisors, Franchise Development & Sales Roles, Franchise marketers, and anyone seeking the absolute best in franchise community
so what are you waiting for?
Our training program will provide you with expert guidance on the ins and outs of franchising, including franchise agreement development, site selection, marketing strategies, legal, real estate and construction, and franchisee training. Need help convincing your boss? Start here!
Our educational event provides expert-led sessions covering all facets of franchising, including franchise agreement development, marketing strategies, legal considerations, real estate and construction, and sales process. With dozens of sessions, gain the insights and tools you need to grow your brand strategically and intentionally. Let's Grow!
Refunds and cancellations: Registration fees are not refundable but we can transfer to another person within the same company. If you cancel or do not attend, there are no refunds.
This event is proudly produced by Franchise Assembly in partnership with The National Franchise Show.
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